Triumph Thruxton 400: Bajaj is further strengthening its position in the 400cc bike segment in India. Recently the company has launched Pulsar NS400Z. This is expected to increase competition for Royal Enfield as Royal Enfield is a powerful brand in the country among bikes above 350cc.
The market of powerful bikes is continuously growing in India. There is intense competition in the 350cc bike segment. At the same time, Bajaj Auto’s entire focus is on 400cc. Recently, the company has further strengthened its position in this segment by launching Pulsar NS400Z. The company is planning to launch more new bikes in the 400cc segment. In such a situation, the path will not be easy for Royal Enfield, a strong brand of powerful bikes.
Royal Enfield sells popular bikes like Classic, Bullet, Hunter in 350cc. Talking about 400cc, Royal Enfield Scram 411 is a famous motorcycle. Bajaj also wants to keep itself better in 400cc engine bikes. In the coming time, we will get to see new 400cc bikes from Bajaj.
Bajaj will launch new 400cc bike
In an interview given to a channel, Bajaj Auto Managing Director Rajiv Bajaj has hinted at launching a new bike with 400cc engine. He said that at least one new Triumph bike can be launched by the end of this year. It is believed that it could be Thruxton 400. It is a semi-faired motorcycle that has been spotted testing.
Bajaj’s status in 400cc bikes
Bajaj sells bikes with 400cc engines in collaboration with its partner brands KTM, Husqvarna and Triumph. The company, along with partner brands, sells 25,000 to 30,000 bikes every month in the 400cc segment. According to Rajiv Bajaj, the company is performing well, we have an opportunity to increase our share in this segment.
Bajaj’s growing steps in 400cc segment
With the new Bajaj Dominar 400 and 400cc Pulsar, the company wants to increase variety in the market. Partnerships with companies like Triumph and Husqvarna also play an important role in this. Bajaj is giving a new twist to the Indian bike market with engines more powerful than 350cc, because Bajaj sells many bikes in 400cc.
