Business Idea: In today’s times, people no longer consider relying solely on a job to be secure. Expenses are rising, and finding new sources of income has become a necessity. In this scenario, small-scale businesses are attracting people, especially those who require minimal investment and have limited risk. This is why the demand for useful products made at home is rapidly increasing.
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What is this business idea based on?
This business is based on small products that people use every day. Herbal incense sticks, small packs of puja (worship) materials, homemade candles, herbal soaps, or simple cleaning items are some examples. The special thing about these products is that their demand remains consistent in all seasons and in all places. Customers are easily found, and repeat purchases are common.
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How is a cost of approximately Rs. 20 possible?
If raw materials are purchased in bulk, the cost automatically decreases. The materials used in products like incense sticks, candles, or soap are inexpensive. If the packaging is simple but clean, the total cost per unit remains around Rs. 15 to 20. Initially, no machinery is required, and the work can be started manually.
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Why do the products sell for Rs. 60 to 70?
Today, customers want not only affordable but also reliable and useful products. If the product’s fragrance, quality, and packaging are good, people don’t hesitate to spend Rs. 60 to 70. Similar branded products sell at much higher prices in the market, so local and homemade goods also fetch a good price.
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Why is it easy to start this business from home?
This business doesn’t require a shop or an office. A small room at home is sufficient. Women, students, and working professionals can also start this as a side income. Even by working two to three hours a day, a good number of products can be prepared.
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Where to find a market for your products
Initially, local general stores, religious goods shops, and local markets are the best options. Orders can also be secured through personal contacts. Social media and platforms like WhatsApp can also be used to acquire customers. As trust builds, orders will start coming in automatically.
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How to calculate profit
If 50 units of the product are produced daily and a profit of 40 to 50 rupees is earned per unit, the daily income can exceed 2000 rupees. Monthly income can reach 50,000 to 60,000 rupees. Earnings can increase further as the business grows.
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Why is the risk very low?
The investment in this business is very low, so the potential for loss is also limited. The product is for everyday use, so there is no risk of spoilage or products remaining unsold for extended periods. This is why it is considered a safe business for newcomers.
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How to expand the business
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Once you have established a customer base and sales are stable, you can improve the packaging. You can create a small brand name and add new products. Gradually, this business can evolve into a small brand.

