Gold Selling Tips: Buying gold on Diwali and Dhanteras is a long-standing tradition in India. This time too, households saw significant gold purchases. Some people bought jewelry, others gold coins. But after the festival is over, the question arises: will this gold simply sit in the cupboard, or can it be turned into something financially profitable? With the right planning and strategy, Diwali gold can strengthen your financial position.
Make Gold an Investment Medium
In India, gold is considered not only a jewelry medium but also a reliable investment. If you have purchased physical gold, it would be beneficial to include it in your savings plan. You can also consider options like Gold ETFs and digital gold, which are safer and more convenient than physical gold. These investments can also provide good returns when the price of gold rises.
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How to Earn Without Selling
If you don’t want to sell your gold, you can generate income by leasing it. On digital platforms like SafeGold, you can lend your gold to jewelers as working capital and earn returns of 2% to 5% annually. This return is paid per gram of gold, meaning your gold continues to earn money even as it grows.
Gold Loans Offer Instant Cash
Instead of selling your gold, you can obtain instant cash by taking out a loan against it. Banks and NBFCs typically offer loans up to 85% of the market value of gold. If the loan amount exceeds ₹5 lakh, this limit is reduced to 75%. The gold remains safe in the bank, and you can withdraw it by paying EMIs. This way, your gold remains safe and contributes to your financial well-being.
Get Interest by Depositing Gold
Under the government’s Gold Monetization Scheme, you can deposit your jewelry, coins, or gold bars with a bank. This earns you an interest rate of 2.25% to 2.5% annually. Although medium- and long-term deposits have been discontinued since March 2025, short-term schemes of 1 to 3 years are still available. This can help your gold become a source of income instead of just sitting in the closet.
Know the right time to sell gold
If you want to sell gold, it’s important to consider market conditions and timing. Making charges and premiums paid at the time of purchase affect the resale value. After festivals, gold often remains in the closet, but selling or investing at the right time can yield good profits.
Invest in decoration
Instead of just keeping the gold collected during Diwali and Dhanteras in the closet, it can be used as an investment and a source of income. With the right planning, digital platforms, and gold monetization schemes, you can transform your gold into a financial tool and strengthen your financial position.










