Asia Cup 2025 is a big topic in the sports world right now. The tournament will start in the UAE from September 9. Team India will enter as one of the strongest contenders. India will play its first match against UAE on September 10. Cricket fans are eagerly waiting for this tournament, which will be played in T20 format. India’s matches will be the most popular.
Leading sports network Sony Pictures Networks India (SPNI) has bought the broadcasting rights of the Asia Cup till 2031 for $170 million. All matches of the tournament will be shown on Sony Sports Network, while live streaming will be available on Sony Liv. An interesting detail about the tournament has also become a hot topic on social media.
Heavy Cost of Advertisement
Asia Cup matches are expected to get crores of views. Team India is likely to play six matches including the league stage and Super 4. Because of this, broadcaster Sony Pictures Networks is planning to earn big money from India’s matches. A huge price has been fixed for ads in these matches. According to a report in Economic Times, the cost for a 10-second advertisement during India’s matches has been set at ₹14 to 16 lakh.
Will There Be an India-Pakistan Match?
According to the schedule announced by the Asian Cricket Council, India and Pakistan are set to play on September 14. There is also a chance that both teams may face each other in the Super 4. However, recently the India Champions team refused to play against Pakistan in the World Championship of Legends, which has created suspense about this Asia Cup clash. If the high-voltage India-Pakistan match happens, the broadcasters will get huge benefits.
India-Pakistan matches always get record-breaking views. In the 2023 Asia Cup, the India vs Pakistan match got 2.8 crore live viewers on Disney Plus Hotstar at one time. This was one of the highest viewership numbers for a cricket match, and the record may be broken again this time.
Eight Teams in Asia Cup 2025
A total of eight teams will play in Asia Cup 2025. These are India, Pakistan, Sri Lanka, Afghanistan, Bangladesh, Hong Kong, UAE, and Oman. The 8 teams are divided into two groups. Group A has India, Pakistan, Oman, and UAE. Group B has Sri Lanka, Afghanistan, Bangladesh, and Hong Kong. The final will be played on 28th September.