Are you planning to buy a new bike this festive season? If so, there’s great news for you! While bikes above 350cc are becoming more expensive across the market, Bajaj Auto has taken an important decision to offer its customers a gift. The company has not allowed the new GST rates to affect the Pulsar NS400Z and Dominar 400 bikes. This means you can still purchase these bikes at the same old price. Let’s find out why Bajaj took this step and how it will benefit you.
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GST 2.0
Under the government’s new GST policy, bikes above 350cc are now classified as luxury items. This means that these bikes will now be subject to a 40% GST, up from the previous 31%. This change was proving challenging for almost all major bike companies. While most companies have passed on the increased tax burden to customers, Bajaj has taken a different approach. Will this decision set a new trend in the Indian bike market?
Bajaj’s Announcement
Bajaj Auto has announced that it will bear the additional tax burden on the Pulsar NS400Z and Dominar 400 bikes. This simply means you won’t have to pay a single rupee extra for these bikes. The NS400Z will still be available for ₹1.92 lakh, and the Dominar 400 for ₹2.39 lakh. If the company hadn’t taken this decision, the prices of these bikes would have increased by approximately ₹20,000. Don’t you think this is a great example of the company’s responsibility to its customers?
Festive Relief
This decision has been taken specifically with the festive season in mind. Bajaj understands that customers are in the mood for new purchases during this time, and a price increase could derail their plans. Instead of charging customers extra money, the company has decided to take a slight cut in its profits. This strategy will not only boost customer confidence but also strengthen the company’s market presence. Is this the biggest Diwali gift Bajaj has given its customers?
Impact
This decision by Bajaj is not only beneficial for customers but also sends a message to the entire auto industry. It shows how a company prioritizes long-term relationships over short-term profits. It’s possible that other companies may adopt this strategy in the future and avoid burdening customers with taxes. For now, this move by Bajaj has put it one step ahead of the competition.
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If you’ve been thinking about purchasing a Pulsar NS400Z or Dominar 400 for some time, now is the perfect time. You’ll get these bikes at the same prices as before the GST increase, without any additional expenses. This decision by Bajaj has not only reduced the impact on customers’ pockets but has also put their purchasing plans back on track. Now you can buy your favorite bike without any worries.
