itel A90: Budget smartphones are no longer about how low-price they can be they now offer durability and features that were the preserve of higher segments. The newly launched Itel A90 Limited Edition is just the example. Priced under ₹7,000, it is the first smartphone from India to receive certification for MIL-STD-810H, and hence an edgy yet rugged choice in the budget space.

Read More: Google Pixel 9 Pro Fold vs Honor Magic V3: Foldable Innovation

Design and Durability: Built to Last

The strongest aspect of the Itel A90 Limited Edition is its military-grade ruggedness. MIL-STD-810H certification implies that it provides better resistance against accidental drops and shocks compared to other smartphones in its segment. It also carries an IP54 rating, which gives protection against dust and minor water splashes. Itel’s 3P guarantee of dust, water, and drop protection makes the smartphone extremely robust in the affordable segment. Its unique camera grid design gives it a premium feel, a move many flagship smartphones like the upcoming iPhone 17 Pro Max have taken. 

Display and Security Features

At the front, there is a 6.6-inch HD+ IPS display with a 90Hz refresh rate, which is not common in this segment. There’s a Dynamic Bar, too, that allows for quick access to calls, notifications, and battery level. On the security front, the phone has a side-mounted fingerprint reader as well as AI-powered face unlock, which makes it even more convenient for daily use.

Performance and Battery Life

Under the hood, the A90 Limited Edition has the Unisoc T7100 processor for power, accompanied by up to 4GB of RAM (expandable virtually to 8GB) and 64GB of local storage. The performance is satisfactory for regular use such as social media, web browsing, and light gaming. The phone has a battery that is 5,000mAh in capacity, and it is complemented by fast charging of 15W, though it ships with just a 10W charger inside the box. The massive battery ensures outright all-day use, good news for budget buyers. 

Cameras and Other Features

Camera work, on the other hand, has a 13MP rear camera with upgraded image processing and a one-finger easy-to-access sliding zoom. On the front, there is an 8MP selfie camera that is adequate for video calls as well as everyday selfies. Dual SIM support, DTS speakers, USB-C, microSD expansion, Bluetooth, Wi-Fi, and the new Android 14 Go Edition complete the package. With these, the phone is made functional beyond its price.

Price and Availability in India

Itel A90 Limited Edition comes at two price variants: 3GB+64GB ₹6,399 and 4GB+64GB ₹6,899. The customers get three stylish color options Space Titanium, Starlit Black, and Aurora Blue. The phone is now available across offline outlets in India, providing customers with a decent yet tough alternative in the sub-₹7,000 segment.

Verdict: A Rugged Budget Champion

With its MIL-STD-810H ruggedness, IP54 rating, large battery, and silky-smooth 90Hz display, the Itel A90 Limited Edition sets a new standard for budget smartphones. It is designed for those who want a budget smartphone that can take the beating of regular use and yet be in vogue. For this price, it is one of the most rugged phones on offer in India under ₹7,000.