PNB : In today’s digital economy, credit cards have become an indispensable financial tool, simplifying everything from shopping and travel bookings to everyday expenses. As reliance on credit cards grows across India, Punjab National Bank (PNB) is poised to make a significant entry into this competitive market, aiming to expand its credit card business by the end of this year.
A Strategic Revamp for Greater Market Visibility
Currently, PNB acknowledges that its presence in the credit card segment is not as prominent as its offerings deserve. The bank’s Managing Director, Mr. Ashok Chandra, stated that while their cards boast features on par with competitors, their market visibility is limited. To address this, PNB has initiated a comprehensive strengthening of its credit card division.
A key step has been appointing a dedicated General Manager to lead the charge. Furthermore, the bank is undertaking a crucial upgrade of its core IT infrastructure. Mr. Chandra expressed confidence that this new digital backbone will be fully operational within the next three months. “I am confident that by November or December, PNB’s credit card business will be fully active and competitive,” he stated in an interview.
Enhancing Internet and Mobile Banking Experience
The upgrade isn’t limited to credit cards alone. According to reports, PNB is also focused on significantly improving its digital banking channels. The ‘PNB One’ mobile application, used by retail and current account customers, is set to receive a feature-rich update.
The bank aims to make the app more intuitive and convenient for users. A new version of their business mobile application is also in the pipeline. Mr. Chandra emphasized that the goal of these digital reforms is consistently to streamline processes and enhance the overall customer experience.
Fact Check: Understanding Credit Cards
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What is a credit card? It is a payment card issued by a bank or NBFC (Non-Banking Financial Company) that allows users to borrow funds up to a pre-set limit to make purchases. Unlike a debit card, which draws money directly from your bank account, a credit card provides a short-term loan from the issuer.
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How does repayment work? You receive a monthly bill for all purchases made. This bill must be paid by a specific due date to avoid interest charges on the outstanding balance.
A Word of Caution: Managing Credit Responsibly
While convenient, credit cards require financial discipline. They come with a high credit limit, and it’s a best practice to utilize only about 30% of it. Since the money isn’t immediately debited from your account, it’s easy to overspend. Failure to pay the full bill by the due date leads to high-interest charges and penalties, which can quickly snowball into significant debt. Responsible usage is key to avoiding an increased financial burden and maintaining a healthy credit score.
Mohini
Author at TimesBull covering breaking news and current affairs.
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